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Posted: 01/05/2000 Previous
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GameSpot News A Look at Sega's Possible
Future?
Japanese investment firm Nikko Solomon Smith Barney has released a
report detailing the present and future of Sega. In the report, the firm
mentions ways in which Sega hopes to become more profitable in the future
- including possible game development for other platforms.
The
report begins with an overview of Sega's future by reaffirming the
company's strong interest in becoming a network force. However, it also
very interestingly goes on to speak of future alliances. "First, Sega has
clearly indicated its intent to transform its business model to one
centered around network business. Second, the Dreamcast platform is not an
end in itself, but rather a transitional measure designed to attract
network users; Sega has indicated alliances with competitors over the
longer term to gain more network subscribers." Interpret that as you
will.
Also strongly stated in the report is the Dreamcast's success
in the North American and European markets. Currently 1.85 million units
have been shipped in North America and 800,000 in Europe. However, the
report mentions that these figures are a little short of the firm's
expectations - bottlenecks in production have held up the production of
systems, and, according to Nikko Solomon Smith Barney, more should have
been ready for the holiday season. The firm goes on to say that Sega can
only produce 350,000 consoles per month, but, thanks to a second chip
supplier, it should be able to bring that number to one million per month
by April. Also, Sega currently loses approximately 2,000 yen (US$20) on
each Dreamcast console sold, but it expects to release a lower-cost
version of the Dreamcast in June to at least break even.
As for
network plans, Nikko Solomon Smith Barney states that almost all software
being developed by Sega in Japan is for network use. Games being developed
in the US, such as NFL 2001, will make use of the network. Sega
development group Nextech is currently developing online games that will
support up to 2,000 simultaneous players.
The firm also mentions
that Sega plans to make its network accessible to other terminals besides
the Dreamcast. Whether this means PC or future consoles such as the
Microsoft X-Box remains to be seen.
The last interesting
revelation contained in the Nikko Solomon Smith Barney report is the
mention of Sega spinning off future development divisions. While GameSpot
News has previously reported that over the course of the next few months
Sega will begin setting up several spin-off companies, the firm mentions
that Sega intends for the groups to adhere to an open platform principle -
meaning that these development divisions will be able to produce software
for whichever platform they deem will offer the most profitable rewards.
The firm goes as far as to mention the PlayStation2 and the PC platform as
possibilities.
By Staff, videogames.com
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